Digital consulting services
Senior digital help, from the first audit to looking after the site.
Every service I offer, what it covers and how long it takes. Most clients start with an audit or a short paid scoping job, then decide whether they want me to own the fix.
What does Anthony Keal do?
I audit websites, analytics and AI search visibility, scope redesigns, rescue stalled projects, lead digital part time, set up ClickUp, and build, host and look after websites in WordPress, Craft CMS and Shopify. Every service is listed below.
Free tool
Start with the free website check
Enter your address. In about a minute you'll see how it scores on Google's tests, whether AI assistants recommend you, and the 3 things to fix first. Free, and the scores need no email.
Where are you stuck?
Most clients start at 1 and move on from there.
Stage 1: Find out what's wrong, or what to build
- Website Health CheckFind out what's holding your site back
- AI search visibility auditWhat ChatGPT and Google's AI say about you
- Analytics and tracking auditTracking fixed, so the numbers add up
- AI and automation auditThe work worth automating, and what it saves
- Website redesign scopingA brief and tech spec before anyone builds
Stage 2: Someone senior to own it
- Project rescueGet a stalled website project moving again
- Vendor and agency selectionChoose an agency on evidence, not the pitch
- Fractional head of digitalSenior digital leadership, part time
- ClickUp consultantClickUp set up around how your team worksQuoted after a call
- B2B ecommerceStores connected to your product data and ERP
- Website speed optimisationA faster site and passing Core Web Vitals, without a rebuild
Stage 3: Your website, looked after
Not sure where you fit?
Tell me what's going on and I'll point you to the right service, even if it isn't one of mine.
Book a 20-minute callHow engagements usually run
Small first step, then a decision
You don't commit to a retainer on a first call. An audit or paid scoping gives you something useful in a week or two, whether or not you keep working with me.
If you do, the person who found the problem is the person who fixes it.
Case study · Large residential home builder
I wrote the brief, ran a $250K+ tender, appointed the agency and owned delivery to launch. Conversion rate went up 75% after launch.
Read the case studyCommon questions
Is the first call free?
Yes. The 20-minute call is free. Audits, scoping and retainers are paid. For most jobs I can send a ballpark by email after the call, and nothing starts until you've agreed the price.
Can I start small?
Yes. Most clients start with a Website Health Check or website redesign scoping (credited against the build), then decide what to do next.
Do you work outside Melbourne?
Yes. I work with businesses across Australia and New Zealand, mostly remotely.
Do you build websites?
Yes. I design and build on most platforms, such as WordPress, Craft CMS and Shopify (I'm a Shopify Partner). On the biggest jobs I bring in Keal Collective, vetted people I work with, and stay your lead.

Talk it through with me
Tell me what's going on. If I'm not the right person, I'll say so and suggest who is.
Book a 20-minute call or send me a message. I answer both myself.
Bigger project? I bring in Keal Collective, vetted people I work with, and stay your lead.